Two Premier League Clubs Get Shirt Sponsors

Today it was revealed that both Crystal Palace and Wolverhampton Wanderers of the English Premier League have signed shirt sponsorship agreements with betting groups, beating out the upcoming ban on gambling shirt sponsorships.

Crystal Palace inked a deal for the upcoming 2024-25 season with operator Net88, who's logo will appear on the team's training shirts. Additionally, the company will have its logo on the club's website and have signage around Selhurst Park, the club's home stadium.

Regarding the agreement, Crystal Palace Chief Commercial Officer Barry Webber said: "We're pleased to announce this principal partnership ahead of the upcoming Premier League campaign as we build upon the excellent form of the men's team at the end of last season.

"Net88 is a global online gaming platform for sports and gaming fans alike and we're looking forward to working with them at this exciting time."

Wolverhampton will be working with gaming brand DEBET, who'll have their logo on the club's game day shirts and on training gear.

Wolverhampton GM of Marketing and Commercial Growth Russell Jones said, "We look forward to working with DEBET over the next two seasons to grow the presence of both brands internationally."

DEBET spokesperson Alan Alger added: "Wolves is a prestigious club and everyone at DEBET is proud to be part of the biggest principal partner deal the club has ever signed."

The Premier League will have gambling logos banned on shirts starting with the 2025-26 season, meaning that these deals are still in compliance with league policies.

About the author

Therese Williams // UK Correspondent
Therese Williams
Therese is a fervent fan of slot machines and pub fruities, often trying her luck at some of the top online casinos. She covers news for Casino Listings with a focus on the UK and Europe. Therese studied arts and creative writing at university and has written for newspapers in the UK.
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16 June 2024 - 7:36pm

Well, it looks like the transfer fees the PL clubs are paying now will drop quite a bit after next season.. I mean the English clubs won't be as rich as now..which would create a more competitive market across other European top leagues I guess.

I presume that because most of the PL or Championship sides who I could think of have a gambling company for a shirt sponsor... so probably they won't be able to spend as much as they do right now ..i.e 100mill on players like Sancho & Antony (yeah I know MU are not sponsored by a GC) but the rest have hugely overspend themselves.. so if you followed my thoughts closely...I think this in fact could be a good thing not only for the transfer market in Europe but for the English clubs themselves... is it that weird of a conclusion..?!? It makes sense in my mind anyway.

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