Playson Partners With Premier Gaming in Sweden

Game designer Playson has announced that they've come to terms with Premier Gaming to supply titles to the latter's platform for use in the Swedish market.

The agreement will see the whole of Playson's game library being ported to Premier Gaming, who'll then offer the titles to their casino partners in the market. Premier is known for being the backbone for a number of casinos in the European market, and they run their own flagship Premier Live Casino.

Playson is known for having put out a healthy number of games since their launch in 2012. The Malta-based company has launched Energy Joker: Hold and Win, Pirate Sharky, and Imperial Fruits: 100 Lines, as well as dozens of others. Their newest game 3 Carts of Gold: Hold and Win is slated for release in the coming weeks. Thus far, Playson has seen its games go live with more than 200 operators and they work with more than 20 platform groups to distribute their games.

"As the company behind some of Europe's fastest-growing online casino platforms, we are delighted to bring our renowned Hold and Win offering to Premier Gaming players," said Playson Sales Director Blank Homor. "It's an honour to continue strengthening our market presence in a mature market like Sweden and we are confident that Premier Gaming's established reputation, combined with our energetic and stimulating slots, will create a thrilling proposition for slot enthusiasts."

Premier Gaming Chief Marketing Officer Mark Zammit added: "We are always looking to expand our offering with vibrant and exciting slots, providing our players with the best games on the market.

"With almost five years' experience in the Swedish market, we know Playson's gaming portfolio will be a fantastic addition to our operator's offering and look forward to a fruitful partnership."

About the author

Therese Williams // UK Correspondent
Therese Williams
Therese is a fervent fan of slot machines and pub fruities, often trying her luck at some of the top online casinos. She covers news for Casino Listings with a focus on the UK and Europe. Therese studied arts and creative writing at university and has written for newspapers in the UK.


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