Betfred Gets Custom Game From Inspired Entertainment

Gaming operator Betfred has received a custom slot machine from Inspired Entertainment, as 'Betfred Gold Cash', which is available for play now on the site.

The game is a 5-reel, 40-payline slot that uses the operator's images and iconography to hammer home the theme. Feature-wise, the game includes free spins, wilds, a gamble feature, and is based on Gold Cash Respins, which is one of Inspired's popular titles. Mobile support is baked-in, letting players gamble from wherever they want.

Commenting on the launch, Betfred Head of Retail Marketing Clare Smith said, "We've been delighted to work with Inspired to bring this new and innovative game to our loyal customers and believe they will be equally as excited by it as we are!"

Inspired UK Product Director Richard Terry added: "We are proud and excited to be re-launching Gold Cash Freespins in partnership with our long-term customers Betfred.

"Gold Cash Freespins is extremely popular with players across all gaming verticals and has been transformed for retail with game optimisation functionality and the addition of the iconic Betfred branding."

Betfred Gold Cash is available for play now exclusively at Betfred.

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About the author

Therese Williams // UK Correspondent
Therese Williams
Therese is a fervent fan of slot machines and pub fruities, often trying her luck at some of the top online casinos. She covers news for Casino Listings with a focus on the UK and Europe. Therese studied arts and creative writing at university and has written for newspapers in the UK.

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