BGaming, Betara Link Up in Partnership Agreement

Betting software designer BGaming announced this week that it has reached a content agreement with casino operator Betara and will provide the company its suite of titles for online betting operations moving forward.

The agreement will see all of BGaming's titles being integrated into the Betara library, where they'll then be offered to punters. BGaming has been making inroads into the Latin American market lately, and games like Aztec Magic Megaways, Plinko, and Wild Chicago will be offered as part of this deal. There are over 100 games in BGaming's library, and the company boasts its cryptocurrency support.

Betara is based out of Peru and provides online betting services to customers throughout the region. The company shouldn't be confused with developer Betera, which is based out of Belarus.

"Actively developing our business in LatAm by establishing our reputation for delivering high-quality content, seamless integration and a smooth start-up continues to be a top priority for us," said BGaming CCO Olga Levshina. "We look forward to a successful ongoing partnership with Betara and providing our ever-expanding portfolio to its players."

Betara Head of Marketing Daniel Vargas added: "We are very pleased to welcome BGaming which is a fast-growing igaming content provider that turns betting into gaming. Thanks to its team of experts and player-oriented approach, BGaming creates innovative and attractive products that will be present at Betara, which seeks to position itself as the best sports betting and online casino in the Peruvian market.

"The studio is also known for its exclusive brands created in collaboration with the main operators in the sector where Betara will have special participation to launch exclusive games and branded with its own brand. At Betara we are absolutely sure that our players will be very happy with this partnership."