Playtech Signs Poker Agreement With La Française des Jeux

French lottery and betting company La Française des Jeux (FDJ) announced this week that it has come to a software service agreement with Playtech, who'll provide them with online betting services.

The poker product will be branded with FDJ's logo but backed by Playtech software. Cash games, tournaments, and Twister Poker will all be made available. Player liquidity will be increased by seeing FDJ join the iPoker.eu network, which sees player pools from across Europe shared.

The product will launch with mobile support as well as traditional desktop play.

Regarding the deal, FDJ Sports Business Unit CEO Richard Courtois said, "Playtech has a great track record as a poker network and content provider in Europe's regulated markets.

"The company's involvement in our selection process demonstrated a clear commitment and deep understanding of our long-term strategy.

"Thanks to Playtech, we are pleased to offer our players a new range of games. This move enables FDJ to complete its presence in the French market open to competition. This is based on a business model that combines performance and responsibility to keep gaming fun."

Playtech VP of Interactive Gaming Marat Koss also commented, noting: "We are very proud that FDJ has chosen Playtech as its partner. The addition of FDJ to our Ipoker.eu is a vital step in the network's expansion as the buoyancy of the French online gambling market continues.

"We look forward to a long and successful partnership with FDJ."

About the author

Therese Williams // UK Correspondent
Therese Williams
Therese is a fervent fan of slot machines and pub fruities, often trying her luck at some of the top online casinos. She covers news for Casino Listings with a focus on the UK and Europe. Therese studied arts and creative writing at university and has written for newspapers in the UK.

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