Aspire, Metropolitan Gaming to Launch UK Casino

This story was published more than 1 year ago.

Betting groups Aspire Global and Metropolitan Gaming have announced this week that they've come to an agreement to launch a new online casino in the UK, although the name for the venture is currently unknown.

The deal will see Aspire's software powering the online casino, with Metropolitan's branding being the focus on their end. Metropolitan operates a number of online betting locations throughout the country, including Empire Casino, so they'll be bringing star power to the equation.

Aspire's gaming platform will include slots and table games, as well as backend management tools, which will do most of the heavy lifting.

Regarding the deal, Metropolitan Gaming CEO Michael Silberling said, "Launching our new online offering is a key milestone for us, and the support of Aspire Global has been incredibly important.

"We have every faith that the delivery of its proprietary online solution will continue to bring fresh and engaging experiences as we evolve our business and focus on delivering a best-in-class online offering."

Aspire Global Managing Director Antoine Bonello also commented, adding: "There has never been a more appropriate time for land-based operators to diversify their offering and integrate a complete online experience for players.

"We are thrilled to deliver our first-class products and solutions to Metropolitan Gaming, a prominent UK brand that has made its first steps into the online world.

"This is an exciting launch for us as we continue to showcase the strength of our product suite and assist brands in making an impact in the online space."

About the author

Therese Williams // UK Correspondent
Therese Williams
Therese is a fervent fan of slot machines and pub fruities, often trying her luck at some of the top online casinos. She covers news for Casino Listings with a focus on the UK and Europe. Therese studied arts and creative writing at university and has written for newspapers in the UK.