William Hill Will Donate £200,000 to Support Ukraine Charity

This story was published more than 1 year ago.

UK sportsbetting brand William Hill announced this week that it is donating £200,000 to the Support Ukraine charity, which will provide humanitarian aid to Ukrainian citizens that are living in the UK due to the ongoing conflict with Russia.

The company ran a promotion last week for the Eurovision Song Contest, which saw the company donating its share of profits from the contest going to the charity. In all, the company generated £200,000 in proceeds to go to the charity. The funds will be put toward providing toys for children, providing food, and other types of humanitarian aid for Ukrainian refugees in the country.

The Eurovision contest was won by Swedish singer Loreen, becoming the first contestant to win the contest twice. She beat out Käärijä of Finland, Noa Kirel of Israel, Marco Mengoni of Italy, and Alessandra Mele from Norway for the crown.

Regarding the donations, William Hill spokesperson Lee Phelps said, "Anyone that placed a bet this weekend on the Eurovision has helped the cause, regardless of if their bet slip was a winner.

"It has been over a year since millions of Ukrainians had their worlds turned upside down, and on the weekend of a Eurovision that should be being held in Kyiv, it is a stark reminder that the fight is ever-present - but so too are the relief efforts, and the resilience shown by a nation with a heart of steel."

A representative from Support Ukraine also commented, adding: "We are immensely grateful for all the support Ukrainians have received from the UK and British people, and for their grand offer to host Eurovision on behalf of Ukraine.

"The money will help provide necessities to those effected on or near to the front line and de-occupied territories, including medical aid such as medicine and much needed medical evacuation vehicles."

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About the author

Therese Williams // UK Correspondent
Therese Williams
Therese is a fervent fan of slot machines and pub fruities, often trying her luck at some of the top online casinos. She covers news for Casino Listings with a focus on the UK and Europe. Therese studied arts and creative writing at university and has written for newspapers in the UK.