DraftKings to Launch Horseracing App

American betting group DraftKings has announced that they've launched a horseracing product in the United States market, which it is dubbing DK Horse.

DK Horse went live in the states of Colorado, Florida, Indiana, Kentucky, Massachusetts, Minnesota, Montana, Oregon, Virginia, Washington, West Virginia and Wyoming. The product is accessible via the DK Horse app, which is its own individual product and can be downloaded on your mobile device's app store. The app features a full slate of horse racing bet options as well as video streams of the races. Prominent tracks like Churchill Downs are included in the product offering, and it launched ahead of the Kentucky Derby, which will be held on May 6th.

Regarding the product, DraftKings CEO Jason Robbins said, "Together with Churchill Downs Incorporated, an industry leader with a deep-rooted history in horse racing, we will deliver an innovative, mobile customer experience.

"Our goal is to provide our customers with best-in-class-sports and gaming products, and we expect DK Horse to provide a fun and new way to engage with renowned races like the upcoming Run for the Roses."

The product can be accessed now via the app store on your device of choice.