Dazn Bet Adds Playtech Content

Betting brand Dazn Bet announced today that it has entered into a multi-year deal with gaming software group Playtech, and will add slots, table games, and live dealer games from the provider moving forward.

The deal will see Playtech software provided to the brand in multiple markets, and is already active in the UK. Additional territories like Germany, Spain, and Italy will be getting the content at a later date. Dazn Bet is an offshoot of media company Dazn, which is based in the UK and provides streaming services around the globe. The betting brand was launched last August, and it features a variety of games from multiple developers.

Regarding the agreement, Bazn Bet CEO Mark Kemp said, "I am delighted to partner with the team at Playtech, adding additional new industry leading products to the brand and supporting our mission to create a new fun Dazn Bet sports betting experience."

Playtech COO Shimon Akad also commented, adding: "At Playtech we pride ourselves not only on retaining our longstanding industry partnerships, but on building new ties and innovating with fresh, new and exciting brands.

"We are delighted to be working with Dazn Bet, a disruptor on the scene. We look forward to building on this momentum and finding new ways to work together as part of this exciting deal."

The Playtech swath of games is being deployed now and should be available for play very soon.