KSA Fines JVH Gaming €400,000

The Netherlands' gaming regulator Kansspelautoriteit has announced that they've fined land betting group JVH Gaming & Entertainment Group, €400,000 for airing advertisements that were deemed to be targeting young adults for their online betting site.

JVH runs JOI Gaming, an online operator responsible for the Jacks.nl domain, was found to have run a number of ads that targeted players under the age of 24 from a period running December 8th, 2021 to March 7th, 2022. The ads were sent via an email, which disclosed games available, as well as bonuses. There were seven of these emails, and while they were sent to the casino's full userbase, they were sent to customers under the age of 24, which violates Article 2, Paragraph 4 of the Dutch Betting and Gaming Act.

JOI has admitted to sending the email, but disagreed with the fine. The company hasn't decided as to whether or not they'll appeal the fine.

KSA Chairman René Jansen spoke about the fines, noting: "As far as we are concerned, the legislator is crystal clear: no recruitment activities aimed at young adults. In December 2021, KSA emphasized even more to licensed providers how the provisions on advertising and recruitment activities are intended.

"KSA considers it serious and culpable that this provider nevertheless focused on young adults."