Sportsbetting operator Parimatch Tech has announced that they've come to terms with Newcastle United and will become an official partner of the team moving forward.
The agreement will see Parimatch Tech working with the club with the sponsorship focusing on media rights. This will be the fourth sponsorship agreement between Parimatch Tech and an English Premier League club, as the company already works with Chelsea, Leicester City, and Aston Villa.
Newcastle United is currently sitting in tenth position in the Premier League table. It will be taking Fulham this Saturday.
Regarding the agreement, Parimatch Tech CEO Evgen Belousov said, "Each partnership within the Premier League, one of the strongest and most popular football leagues in the world, boosts our expansion into global sports and gives a powerful reason for pride.
"The Parimatch brand is currently an official partner of the significant share of EPL clubs and they all share our values and aspirations for reaching new heights. We are honoured by this fact and excited about all the activities that the Parimatch brand will implement with our partners during the upcoming season."
Newcastle United Head of Commercial Dale Aitchison also commented, adding: "We are growing our partnership portfolio across new areas and markets and we are delighted to work with those who are so passionate about our common values and look forward to working with Parimatch throughout the season."