1xBet to Sponsor Tundra Esports

Sportsbetting operator 1xBet announced this week that they've come to terms with Tundra Esports and will become an official sponsor of the group.

The deal will be good for three years and will see the 1xBet logo appearing on the jerseys for Dota 2 competitions, in addition to having logo visibility on the group's online channels. This also isn't the first ESports deal for 1xBet, who've also signed deals with OG Esports and Team Spirit.

Commenting on the deal 1xBet spokesperson Alex Summers said, "Esports is one of the most important areas of the company's operations. As a rule, the disciplines in it are very dynamic, so fans get a lot of excitement and thrills while watching.

"Esports are already very popular, and the number of fans has grown tremendously. But, most importantly, it has great potential for further development, so it is vital to support both individual organisations and esports as a whole.

"This is a task that 1xBet is accomplishing. Our brand is with esports - seriously and for a long time. The start of cooperation with Tundra Esports is further proof of a reliable bookmaker's desire to be at the forefront of the development of esports".

Tundra ESports Head of Business Development Tomi Tikkala added: "I'm sure the theme of our partnership with 1xBet will be new achievements, bright emotions and big wins. The motto of our organisation is #TundraTribe. We hope that very soon even more esports fans will know these words. There's a big adventure ahead of us together - stay tuned!"

No financial terms on the agreement were made publicly available.

About the author

Dustin Jermalowicz // News Editor
Dustin Jermalowicz
Dustin has a long-standing passion for gambling. He has been writing professionally on the subject and breaking industry news for Casino Listings since 2011. His favorite casino games include Blackjack, Poker, and Hi/Lo. A proud native of Detroit, Dustin currently lives in Michigan.

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