Online betting operator VBET has signed a sponsorship deal with French football club OGC Nice and will work with the club for the next three years.
The deal will see VBET's logo being added on the team's shirts, and they'll also have their logo available at home matches in the Allianz Riviera stadium. The agreement will also give VBET the ability to use the club's logo in its marketing campaigns. The operator will also work to target promotions to fans of the club.
OGC Nice was founded in 1904 and currently plays in Ligue 1, which is France's top tier of football in the country.
Regarding the deal VBet France President David Ozararat said, "Beyond the symbolism of signing with the club of the city where I was born and grew up, I am very happy that VBET can become one of the Official Partners of OGC Nice alongside its shareholder - INEOS. Today, the club's potential is at its highest and its President's ambitions are in line with our entrepreneurial project in terms of means, values and vision."
OGC Nice President Jean-Pierre Rivère also commented, noting: "We are delighted with the arrival of VBET among our official partners. It is an ambitious and dynamic group that is constantly developing. VBET is constantly seeking to innovate in its sector. It is a field on which we find ourselves."
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