Online sportsbetting and casino brand Sportsbet.io has announced that they've signed Nigerian footballer Nwankwo Kanu to a four-year brand ambassadorship deal.
The agreement will see Kanu working with Sportsbet.io to help promote the brand, appearing in different marketing materials such as advertisements. Kanu played more than 500 club matches, scoring 124 goals during his career. He also played 86 games for Nigeria, scoring 26 goals during that time.
In addition to paying Kanu, Sportsbet.io also announced that that they've donated to the Kanu Heart Foundation, which helps Nigerian children with heart diseases seek treatment.
Sporstbet.io is known for its crypto support, as it allows gamblers to deposit, play, and withdraw using various cryptocurrencies like Bitcoin.
Speaking about the deal Kanu said, "Signing for Sportsbet.io was the perfect opportunity to join the crypto revolution. I've already seen how crypto can be a force for good in our world, with the Kanu Heart Foundation receiving significant Bitcoin donations."
Sportsbet.io Head of Africa Albert Climent also commented, adding: "Nwankwo Kanu needs no introduction, he's a true football legend and it's an absolute honour to see him join Team Sportsbet.io."