Gaming operator SkillOnNet has revealed that they're working with Neccton to implement the latter's responsible gambling software into its brands that are operating in Ontario.
Neccton puts out a piece of software that analyzes player behaviors. If it detects risky play, it will then contact the gaming operator who can then work out how to reach out to players to inform them on the behaviors. The partnership comes shortly after SkillOnNet was issued a gaming license by the Alcohol and Gaming Commission of Ontario, allowing the company to provide services through May 1st of next year. Additional licenses can be issued depending on the performance of SkillOnNet in regard to Ontario regulatory rules.
"We started our research in gambling over 15 years ago and have published multiple academic studies in the area of player tracking and responsible gaming," said Neccton Director Dr. Michael Auer. "We have shown that players who gamble responsibly are more loyal, and their customer lifetime is significantly longer.
"It is our aim to protect players to the best possible extent everywhere in the world, and working with well-established internationally-respected companies like SkillOnNet and their brands is helping us to do exactly that."
SkillOnNet Marketing Director Michael Golembo added: "Ontario is a really exciting opportunity and we're thrilled to be part of this new regulatory space and see immense potential to drive company growth."