Lottery software group Jackpocket has announced that they've signed an agreement with MLB team the Colorado Rockies, marking the third professional baseball team that the company has partnered with.
The deal will see Jackpocket featured on the team's website, social media, on LED boards at Coors Field, on TVs at the stadium, and on the team's radio network. The company will also offer VIP experiences, Rockies merchandise, and ticket giveaways for fans of the team. Players can also use a promo code for the team on the Jackpocket app to get a free lottery ticket.
Jackpocket has been partnering with professional and collegiate teams throughout the United States, having secured deals with the Minnesota Twins, Texas Rangers, NFL, NBA, and NHL teams.
Regarding the deal Jackpocket CEO Peter Sullivan said, "As baseball season really heats up, our partnership with the Colorado Rockies couldn't come at a better time. The Rockies are a local institution and we're excited to bring fans a new, digital-first way to play the lottery while also celebrating their love of this storied team."
Colorado Rockies VP of Corporate Partnerships Walker Monfort also commented, noting: "We are thrilled to partner with Jackpocket to facilitate growth of their brand amongst our audience. Alongside their existing partnerships in professional and collegiate sports, we look forward to enhancing their user base throughout the Rocky Mountain region."