Sportsbet.io Gets King Kaka as Brand Ambassador

This story was published more than 2 years ago.

Online betting group Sportsbet.io announced today that they've signed African hip hop artist King Kaka to a brand ambassador deal that'll see Kaka promoting the brand.

King Kaka is known as much for his entrepreneurial spirit and philanthropy as he is for his beats, and he's well-known throughout the African continent. He'll now work to help promote the brand by appearing in advertisements and push promotions that will be tied to the artist.

Sportsbet.io is known for offering crypto-friendly transactions and offers wagers on different sporting events throughout the world.

"Sportsbet.io are true innovators, and that's always something I'll value," said Kaka. "Throughout my career and with my music, I've tried to follow my own path, and I respect Sportsbet.io for doing the same. I can't wait to get started as a global ambassador for the world's top crypto-led sports betting site."

Sportsbet.io Head of Africa Albert Climent added: "King Kaka is an inspiration to millions, not just for his game-changing music, but also his humanitarian work. He's the perfect match for our fun, fast and fair approach to crypto gaming, and we know this is going to be a showstopping partnership."

About the author

Kingston Li // Asia Correspondent
Kingston Li
Kingston is a big fan of Baccarat and Texas Hold'em Poker and has tested his skills in tournaments around Asia and the world. He covers the latest gambling news from Asia for Casino Listings. In his spare time, Kingston enjoys hiking, video gaming, and playing disc golf.