Aspire Purchases Minority Stake in End 2 End

This story was published more than 2 years ago.

Today betting firm Aspire Global announced that they've purchased a 25% minority stake in bingo group End 2 End, paying $1.7 million in cash for the share.

The agreement will give Aspire the rest of the company should they choose to within five years, with pricing on those shares to come. End 2 End is active in the Argentinian market, as well as Colombia and the UK, providing online bingo services. It was founded in 2019 and will now see rapid expansion, as the titles will be integrated into the Pariplay Fusion platform (Pariplay is one of Aspire's largest subsidiaries).

Commenting on the purchase Aspire Global CEO Tsachi Maimon said, "This is yet another step in Aspire Global's strategy to control the entire B2B value chain in the igaming industry. It is also an important part of achieving our goal of becoming the world's leading igaming supplier."

End 2 End CEO Alejandro Revich added: "We are happy to add our technology and expertise to a giant in this industry.

"End 2 End will have the opportunity to reach new customers and markets, hand-in-hand with Aspire Global. No doubt it's a perfect match for us, and I hope this deal will take our company to the next level."

About the author

Dustin Jermalowicz // News Editor
Dustin Jermalowicz
Dustin has a long-standing passion for gambling. He has been writing professionally on the subject and breaking industry news for Casino Listings since 2011. His favorite casino games include Blackjack, Poker, and Hi/Lo. A proud native of Detroit, Dustin currently lives in Michigan.