This week the UK Gambling Commission announced that online gross gambling yield for the month of July dropped by 8.0% from June, coming in at £456.4 million, the lowest number in the past six months.
The yield was mainly attributed to lower betting yields, which surprised as England made it to the final round in the Euro 2020 tournament. Real event betting yield dropped by 19.1%, coming in at £196.9 million.
Real event bets also dropped by 6.9% to £252.1 million.
Slot revenues did rise 4.1% to £187.2 million, while the number of spins came in at 5.91 billion and players also grew to 3.1 million. Nonslot casino game yield was down 1.9% to £57.7 million, with player numbers down 1.8% to 2.2 million.
Responsible gaming interactions creeped up marginally to just over 1 million. Most of these interactions were automatically generated on sites and likely caused by time limits for messages.
I'm quite curious to see how this will change in the coming months due to the new regulations of no autoplay option available in the UK. I think that it will significantly change player behaviour and turnover.