A day before the NFL season kicks off, the Baltimore Ravens announced that they've partnered with Caesars Entertainment, which will include signage, show sponsorships, and more.
The deal expands on the existing relationship between Caesars' Horeshoe Baltimore casino and the team, and will include signage in the team's stadium, club level naming rights, sponsorship of the pre-game show before each game, and the sponsorship of the Flock Pick 6 game. The Horseshoe already serves as the team's Official Casino Partner.
Commenting on the deal Caesars Digital Co-President Chris Holdren said, "We're excited to grow our strategic partnership with the Baltimore Ravens by serving as the two-time Super Bowl champions' official sports betting partner and expanding our role as the team's only casino partner.
"This new agreement clearly establishes Caesars Sportsbook and Horseshoe Baltimore as the team's most prominent sports betting partner and provides our customers with extraordinary access to Ravens games, signature events at M&T Bank Stadium, Ravens training camp - even the team's away game trips and the Super Bowl."
Ravens Chief Sales Officer Kevin Rochlitz added: "This agreement represents a bold expansion of the winning relationship we already share with Caesars and Horseshoe Baltimore."
The NFL season kicks off tonight when the Super Bowl Champion Tampa Bay Buccaneers take on the Dallas Cowboys.