NFL team the Detroit Lions has partnered with mobile sportsbetting group WynnBET, a subsidiary of Wynn Resorts, with the operator becoming an Official Sportsbook & Gaming Partner of the club.
The agreement will see a WynnBet Sports Bar at Ford Field being opened, which will be located behind section 222 of the stadium. It will be open to visitors 21 years of age and older and will serve drinks, food, and will let the public place a variety of bets. Additionally, there will be WynnBET branding on the team's app, social media accounts, TV broadcasts, and radio broadcasts.
To promote the sponsorship, WynnBET will be featuring several opportunities for Lions fans (they do exist!) to win prizes outside Ford Field on game days. Some of these prizes include game tickets, Lions shop credit, and various free bets within the WynnBET app.
WynnBET is currently active in the state of Michigan, having partnered with the Sault Tribe to offer sportsbetting and casino services within the state.