American online betting brand BetMGM is going Beast Mode as they've announced that they're signing former NFL running back Marshawn Lynch as the company's newest brand ambassador.
The former Seahawks, Bills, and Raiders running back will be joining BetMGM in helping promote the brand in different markets throughout the United States. He'll take part in advertisements, push promotions, and be on-hand for different fan events.
Over the course of his 12-year career, Lynch rushed for 10,413 yards and 85 touchdowns. He was a five-time Pro Bowl player and helped the Seattle Seahawks win Super Bowl XLVIII against the Denver Broncos.
Speaking about the deal Lynch said, "Being part of the BetMGM family is dope and an honor. They're the leaders in online gaming so I'm excited to learn about the industry from the best and find ways where I can have an impact. Plus, with ambassadors like Barry, Gretzky and Jalen, I think da' kid is in good company, ya know what I mean?"
BetMGM's Matt Prevost added: "Lynch is both an incredible athlete and larger-than-life personality. The impact he has made on the game of football, coupled with his status as an electric superstar, makes him a tremendous addition to the BetMGM team."