Lithuania Will Ban Gambling Ads

This story was published more than 2 years ago.

This week the parliament of Lithuania voted to ban the promotion of all gambling, including land-based and online wagering.

The bill passed today with 105 in favor, with 14 abstaining. The verbiage on the bill will dictate that casinos can not distribute chips, offer gifts or discounts, organize gambling trials, or work in any promotional campaigns. Politicians claim that gambling activity has risen sharply over the past year, due in large part to the Covid-19 pandemic, which saw people confined to their homes for large periods of time.

While the government seems to be overwhelmingly in favor of this move, industry insiders are (obviously) opposed. Those representatives are saying a ban on advertising will limit entry to the market by new participants and stifle the industry as a whole.

As of now, we don't have a date as to when the ban will go live.

About the author

Therese Williams // UK Correspondent
Therese Williams
Therese is a fervent fan of slot machines and pub fruities, often trying her luck at some of the top online casinos. She covers news for Casino Listings with a focus on the UK and Europe. Therese studied arts and creative writing at university and has written for newspapers in the UK.
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31 May 2021 - 5:01pm

I do understand restrictions on ads but no advertisement? Does it mean casinos won't be able to send promotional emails too or does this apply to online marketing ads? It's going to be interesting to see how it affects the operators in Lithuania.