ComeOn and Playtech Sign Multi-Year Deal

This story was published more than 2 years ago.

Casino operator ComeOn has announced that they've come to terms with Playtech and will begin offering the developer's games on its different brands moving forward.

The deal will see Playtech's slot and table games being provided to the brands ComeOn!, Sunmaker, Snabbare, and Mobilebet. The operator will have full access to the suite of games as well as Playtech's backend tools to help manage the software. For Playtech, this deal serves as a way to help get games out with a series of big-name brands. The company announced recently that revenues were down 25% last year, as retail revenues were hammered due to the Covid-19 pandemic.

Commenting on the deal ComeOn CEO Juergen Reutter said, "ComeOn Group is going through an exciting period and we have a strong position in the market where Playtech will play a key role moving forward. ComeOn will continue driving product innovation on its proprietary casino platform and we believe that this new collaboration will take things up a notch."

Playtech COO Shimon Akad added: "With a continued focus on growth in existing and newly regulated markets, Playtech's core strategy is to offer long-term sustainability for operators and a safe, enjoyable environment for players.

"This new partnership with ComeOn is a great example of Playtech's commitment to partnering with the right companies to bring an entertainment-led experience to international audiences across key regulated markets."

A date for the integration of the games into the sites wasn't available as of press time.

About the author

Dustin Jermalowicz // News Editor
Dustin Jermalowicz
Dustin has a long-standing passion for gambling. He has been writing professionally on the subject and breaking industry news for Casino Listings since 2011. His favorite casino games include Blackjack, Poker, and Hi/Lo. A proud native of Detroit, Dustin currently lives in Michigan.