UK betting site Betfred has announced this week that they've added content through Pariplay, bringing more than 120 unique games to the site.
The deal will see Pariplay games added to the site in the upcoming weeks, with mostly video slots being ported over. For Pariplay, the deal is the latest in a slate of different agreements that the company has signed to expand its global footprint. The developer is active in the UK, Romania, Malta, Gibraltar, and in the state of New Jersey as they break into the American market.
Betfred is a land and online betting group that was founded by Fred Done in 1967. The company has expanded to the online world and is continuing to bolster its casino library to keep up with its competition.