FanDuel becomes PGA Tour Sponsor

This story was published more than 3 years ago.

Sportsbetting group FanDuel has announced that they've become an Official Sponsor of the PGA Tour, gaining exclusive marketing opportunities in the process.

Under the terms of the deal, FanDuel will get rights to advertise within the PGA Tour's platforms, as well as usage of the PGA logo in their own advertising endeavors. The terms on the consideration paid weren't available as of press time.

The sponsorship comes as FanDuel has seen golf wagers growing, becoming the highest handle for betting 9 of the last 12 Sundays. The wagers on golf this year have also already surpassed all of last year, with several events still left to be played.

Commenting on the deal PGA Tour SVP of Media and Gaming Norb Gambuzza said, "We have long admired FanDuel's brand, product and marketing strategies as well as the leadership position it has taken since the legalization of sports betting in 2018. We are excited to bring FanDuel into the PGA TOUR's Official Betting Operator program as we continue to engage new fans in this rapidly growing space."

About the author

Dustin Jermalowicz // News Editor
Dustin Jermalowicz
Dustin has a long-standing passion for gambling. He has been writing professionally on the subject and breaking industry news for Casino Listings since 2011. His favorite casino games include Blackjack, Poker, and Hi/Lo. A proud native of Detroit, Dustin currently lives in Michigan.
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WaroftheGods's picture
Location: Calgary
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2 September 2020 - 10:46am

Lol no disrespect intended here, golf, of all things to start rapidly growing as described above. I think maybe because every other sport is either on the fence, or playing, but with no fans in the stands, and golf really hasn't changed much. Even when there is people there they have to be quiet so it's like the same sport really.

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barbadosslim93's picture
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2 September 2020 - 1:04pm

Yeah, I agree. When golf is the only thing on people are going to watch it. I'd rather watch paint dry, myself.