Betting group EveryMatrix has published a 2020 report on eSports betting, showing in-depth analysis for an activity that has taken off in popularity since the cancellation of most traditional sporting events around the globe.
The 43 page report shares data for operators who're looking into potentially offering wagering on eSports to their customers. The insights and data show that while eSports has been growing in popularity over the past few years, and have exploded in terms of wagers over the past two months. During the period, there has been a 40x growth in eSports wagers, and 80% of volume has come from the franchises NBA2K and FIFA.
Speaking about the report EveryMatrix CEO Ebbe Groes noted: "The last eight weeks have been quite dramatic. Esports entered the scene with a bang, from being a niche, only a small sub-segment of sports betting, without receiving many considerations from operators, to being today a very large part of the offering available on the market.
"Operators who already had esports or who were able to integrate them quickly, are ultimately the ones who are making the most out of the current lack of real-life sports events. The ones who were not so agile are unfortunately seeing massive losses. However, it is not too late to jump on the esports bandwagon, especially since predictions show that betting on esports is here to stay. Ultimately, the aim is to maximise sportsbook revenue and diversify the offering."
Those interested in reading the report can click this link to sign up to have the information sent.