Betting group UltraPlay has announced that eSports betting has grown by more than 500% since the cancellation of most traditional sporting events in March.
The cancellation of the likes of basketball, football, soccer, and hockey has given punters little else to bet on, save for eSports events. The number of bets per player is also up 22%, which combined with the higher number of active players are proving for eSports becoming an effective vertical for operators at this time. eSports events show professional players partaking in video games such as Counter Strike, Dota, Overwatch, and more.
Commenting on the growth UltraPlay's Peter Ivanov said, "We believe esports could be the profitable alternative to many sportsbooks looking for a solution at the moment. It won't be a short-term solution but rather will gain more power in the next following months and years.
"Esports is the next generation of bettors' way of entertainment and operators need to make this leap forward as soon as possible."
It'll certainly be interesting to see how eSports betting plays out and grows due to the Covid-19 pandemic. We'll be keeping on this story and will post any updates on the growth as they come in.