EveryMatrix Yanks White Label Casinos from Denmark

This story was published more than 4 years ago.

Gaming firm EveryMatrix announced this week that they're closing down their white-label business in Denmark, shuttering Jetbull.dk, 777.dk, Cictoriamilan.dk, and Casinohouse.dk within the country.

The closures won't affect the brands in other markets, although the company recently made a similar move in the UK. EveryMatrix says that they'll instead be focusing on their B2B operations within the market.

It seems that white label solutions are going to be a smaller portion of EveryMatrix's bottom line, as they move onto other verticals. The company has faced a bit of adversity, as the UK Gambling Commission recently suspended the group's gaming license.

Speaking about the decision an EveryMatrix rep shared: "Although EveryMatrix had a strong bond to its white label business which brought commercial success and ambitious operators on board, in the last years the overall direction of the company shifted towards providing B2B specialised software solutions.

"EveryMatrix is fully committed to further strengthen its position as a market leader in the B2B space, and it will continue to build and develop in that direction."

About the author

Therese Williams // UK Correspondent
Therese Williams
Therese is a fervent fan of slot machines and pub fruities, often trying her luck at some of the top online casinos. She covers news for Casino Listings with a focus on the UK and Europe. Therese studied arts and creative writing at university and has written for newspapers in the UK.