Playtech BGT Sports Sets Wimbledon Record

This story was published more than 1 year ago.

Playtech's sportsbetting group, Playtech BGT Sports, has announced that they've set a record number of bets during the Wimbledon tennis tournament, with more than £9 million wagered.

The amount wagered is up nearly 50% from 2018's numbers, with mobile wagers growing the most at 300% from the year prior. The big movement came through the BetTracker app, which lets punters check progress on bets that were placed through terminals. The Wimbledon tournament ran from July 1st through the 14th, with Novak Djokovic and Simona Halep coming out victorious.

Speaking about the success Playtech BGT Sports Senior Commercial Director Lee Drabwell said, "While our continued growth in bets taken on our SSBTs come as no surprise, the exponential growth in popularity of our mobile-based betting was ace and knocked our forecasts out of the court.

"BetTracker and similar products continue to improve both user experience and operator revenues. By continuing to bring technology that is now routine online into retail estates for the first time, we are seeing greater customer adoption and the benefit of significant (sic) increased revenues for our operators."

About the author

Therese Williams // UK Correspondent
Therese Williams
Therese is a fervent fan of slot machines and pub fruities, often trying her luck at some of the top online casinos. She covers news for Casino Listings with a focus on the UK and Europe. Therese studied arts and creative writing at university and has written for newspapers in the UK.
1 reply • Last post

Comments

bgsharpe
Forum AngelForum Angel
sharpe's picture
Location: Sofia, Bulgaria
Joined: 4 Nov 2014
Posts: 7360
Thanks given: 3986
Thanks received: 1099
31 July 2019 - 6:51pm
#1

It's almost like they've discovered the hot water really...of course the online betting option would raise your revenues multiple times..it's not about gambling it's valid about any area of the business in general really.