Female-focused online betting site Casino Dames has announced this week that they're planning to re-design their site to coincide with International Women's Day on March 8th.
The re-design will have this year's Women's Day theme of 'Think equal, build smart, innovate for change', and will move away from the old pink dominated design. Casino Dames focuses on attracting female players, and they have a mixture of live dealer games as well as slots in their library. The site is owned by Fortuna Gaming, and launched late last year.
Commenting on the move Fortuna Gaming CEO Scott Manford said, "The brand is obviously female-focussed, and the new design incorporates elements from 1950s America, with a Vegas-style diner feel to it. This seems to be what our players wanted, to help spark feelings of female empowerment and nostalgia when playing on this brand."
"We are very excited about to see what the future has to hold for CasinoDames. We hope it will appeal to female players young and old around the world."