GiG Launches GutsXpress Site

This story was published more than 5 years ago.

Online betting firm Gaming Innovation Group announced this week that they've launched GutsXpress, a new casino that allows punters to play real-money games without registering an account.

Guts.com is GiG's oldest brand and the idea behind GutsXpress was to leverage the trust and following the brand has built over the past five years, offering their existing and potential customers a new way of playing beautifully crafted Online Casino games.

Regan Hobbs, Managing Director of Guts, said: "We're really excited to have launched the GutsXpress Pay N Play product. Basically, it's a no frills version of Guts.com, where games are king, no promotions or bonuses. This is for customers whose motivation is to play beautifully crafted Casino games, just straight up game play. For those customers who prefer the full spectrum site and the benefits and UX it offers, Guts.com is for them."

Following GiG's Pay N Play launch with inhouse brand Thrills in November, this is the second launch with this registration and payments method this year.

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About the author

Dustin Jermalowicz // News Editor
Dustin Jermalowicz
Dustin has a long-standing passion for gambling. He has been writing professionally on the subject and breaking industry news for Casino Listings since 2011. His favorite casino games include Blackjack, Poker, and Hi/Lo. A proud native of Detroit, Dustin currently lives in Michigan.
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bgsharpe
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21 December 2018 - 3:03pm
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As far as I understand GIG would sift out in a way their customers by redirecting some of their existing customers to the new casino but in the same time I think they'd love to attract a new ones by taking advantage of the Guts great reputation creating another casino, nothing wrong in that of course.