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Online gaming firm Bethard announced this week that they've signed an extension agreement with , and will continue to use the group's sportsbetting platform for an additional five years.
The agreement will continue using the platform, as Bethard has been thrilled with previous performance, with their current GGR (gross gaming revenues) up 324% from the year prior. The company focuses on the Nordic region, but also features prominently in the UK and other countries in Europe.
Commenting on the deal Bethard CEO Erik Scarp said, "Our partnership with SBTech has been a significant growth driver for the business across key markets, and I'm delighted we have agreed a long-term extension in line with our rapid expansion into a host of new and emerging territories."
"The SBTech sportsbook is hugely powerful and provides us with great flexibility, differentiation and speed to market which mirrors our existing and new markets strategy. Our continuing relationship with SBTech means the future is very bright indeed."
SBTech COO Andrew Cochrane added: "The extension of our agreement with Bethard is testament to the increasing value of our partnership and the high level of trust we've built with the team over the past few years. We work closely with our operators to grow their revenues and have a proven track record of delivering above average market growth.
"Our goal is to always provide our customers with superior solutions that deliver standout value in the most competitive regulated territories, and I anticipate even greater success for both companies as the latest chapter in the Bethard story unfolds."
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