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Betting group Betdaq has announced this week that they've signed horseracing legend Harry Whittington as their new brand ambassador.
The agreement will see the National Hunt winning trainer helping promote the Betdaq brand by creating content on a weekly basis. The deal is set to commence shortly, with the content being added to betdaqtips.com complete with insight on various horseracing tips. Whittington helped train 27 winners last year, with an astonishing 20% strike rate.
Whittington spoke about the agreement, revealing: "I am very happy to be on board with BETDAQ ahead of the new National Hunt season and look forward to giving their customers my views on all of my runners.
"We have plenty of exciting horses this season and the whole team is hoping we can build on last year which was our most successful to date."
Betdaq's Eamon Moran added: "It's fantastic to be able to welcome Harry Whittington to the BETDAQ team. He is a trainer that has made huge strides in a short space of time and we can't wait to see what the upcoming season holds.
"Saint Calvados and Bigmartre are two horses to really look forward to but, having recently visited the yard, there seems to be a host of other interesting prospects as the new season draws upon us."
Betdaq is owned by GVC Holdings, and is a prominent name in the UK when it comes to sportsbetting and horseracing platforms. The company sponsors the Punchestown Champion Hurdle event, and serves as the primary sponsor of Sunderland AFC and Charlton Athletic.