Internet betting group bet365 has announced that they've signed a content deal with High 5 Games and will work to integrate the developer's games into its site as a result.
The agreement will see High 5's full online game library being ported over to bet365, which will then offer the games to their customers. High 5 got a start developing land casino games and they have begun porting titles to the online realm, which is proving to be lucrative. The games will be added to current standing slot library of roughly 1,700 games.
Commenting on the agreement High 5 Games CEO Anthony Singer said, "Our partnership with bet365 is the perfect marriage of a premium operator seeking to delivBet365 goes live with High 5 Games portfolioer the most authentic and engaging slot experiences through proven one of a kind content. High 5 Games will continue to expand the selection of slot titles from our diverse High 5 VAULT portfolio for bet365 to ensure our top-performing games are accessible to their players on any platform."
No timetable for the integration was available as of press time.
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Comments
No doubt a great deal for the game developer which would give them a potentially great customer base, it's up to them through the quality of their games to make most of the opportunity.
It's been a long time since I last heard Bet365 adding any new developer so I think it was about time if they want to stay on the top of the list.
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