Casino game designer Pariplay has announced that they've had their games go live in the Italian betting market thanks to a content deal with StarCasino.it, which is owned by Betsson.
The agreement sees Pariplay's full gaming library being offered at the casino, which includes both licensed and unique game properties. Some of these titles include Sharknado, Atari Asteroids, The Three Stooges, and more. The company has a history of operating in regulated markets such as the UK, and is continuing to expand throughout the European continent.
Commenting on the agreement Pariplay Commercial and Marketing Director Richard Mintz said, "Europe is an important market focus for us. We're therefore very excited for our games to be available for the first time in Italy, one of the region's core jurisdictions. Our partnership with leading Italian online casino brand StarCasinò marks a milestone for us as a company, and a first step in establishing our content's presence among Italian players."
Star Casino Manager Fabio Denegri also commented, noting: "Italian online casino players enjoy very sophisticated games with cutting-edge features and functionality. Given the high quality of Pariplay's video slots, we feel that their content is the perfect fit for our current customers and new players as we grow our brand. We look forward to building an enduring long-term partnership with Pariplay in the Italian market."