Swedish Gaming Market Slows Down in 2017

Sweden's gaming market continued to grow in 2017, although growth slowed to 3.2% for the period, down nearly 2% from the year prior.

The country's gaming turnover was SEK 22.6 billion after paid earnings, with non-Swedish players generating SEK 5.5 billion in revenue (up 12.8%). Swedish players generated SEK 17.1 billion, which was actually down 0.5% from last year.

The biggest operator was Svenska Spel, with turnover of SEK 9 billion, which was just about flat. ATG revenues were up 3.1% to SEK 4.1 billion, with strong performance overcoming a drop in land casino revenues.

New gambling laws in Sweden will be coming in January 2019, although the rules for the gambling industry haven't been completely fleshed out. The country has some room to grow in the online industry, and plans to liberalize the market a bit by adding more licenses.

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28 February 2018 - 6:50pm

Don't think this drop is very significan't, we know how solvent the Swedish market is, maybe one of the most active markets in Europe so I'm sure this is just a temporary stagnation.