Play'n GO Goes to Mexico With Content Deal

Casino game developer Play'n GO has announced that they've signed a content deal with the Logrand Entertainment Group and will effectively enter the Mexican gaming market as a result.

The agreement will see the designer's games being offered at Logrand's new interactive division, which it has dubbed Strendus. The company currently has 14 land casinos throughout the country, which will see the games offered on the properties and throughout the country. More than 100 slots are included in the deal, but includes mobile and desktop versions of the game.

Speaking about the deal Play'n GO CEO Johan Tornqvist said, "Logrand is a well-established casino operator in the Mexican market, and we're pleased to be partnering them in our first foray into the territory."

"With our experience in the LatAm region and Logrand's casino expertise, we're sure this partnership will be a success with players enjoying our wide range of slots and tailored content."

Logrand COO Lenin Castillo also commented, noting: "We're pleased to be bringing Play'n GO's extensive, quality gaming content to our Mexican players for the first time under our new online brand, Strendus."

"Play'n GO's reputation in delivering secure, certified content to territories around the world, the immediate convergence between physical and online that its system allows, plus the excellent and professional service they provide in an expeditious manner were all key factors in securing this partnership, and we have ambitious plans for growth in the coming months together."

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bgsharpe
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31 January 2018 - 11:11am
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Obviously Play'n GO entering really big on the Mexican market trough that deal as it looks like they'll be hugely spread across the country.
This market should be considered big and still not fully developed I could imagine so we're probably going to hear about more leading industry brands entering there in the next months I guess.