Ladbrokes Has Australian Ad Appeal Thrown Out

This week a court in Australia threw out a legal appeal of Ladbrokes Australia to overturn its conviction of illegal gambling advertisements.

The New South Wales District Court tossed out the appeal, with Judge Martin Blackmore deciding against the retail and digital betting group. With the decision, Ladbrokes is liable for a large A$35,000 fine as well of A$50,000 in legal fees. The group was convicted of breaking the country's gambling advertising laws by inducing punters to gamble.

Ladbrokes' offending ads didn't help minimize the negative effects of gambling, said Sean Goodchild of Liquor and Gaming NSW. Any spots running in NSW are required to refrain from offering inducements to open accounts or place wagers on their existing accounts. The regulator had expressed concerns regarding the ads to Ladbrokes, but the company didn't heed those warnings.

We'll update this story as we hear comment from Ladbrokes on the matter.

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9 December 2017 - 10:25pm

I guess the fine is not that should worry the brand so much, in the end the amount of it is not a huge one, but the fact they couldn't use their adverts in Australia anymore which should be the bigger problem.