Gaming group Betway has announced that they've reached an agreement to sponsor the ESL Pro League for the league's sixth season.
The ESL Pro League season will run for 17 weeks, with 28 teams (14 from North America, 14 from Europe) competing to win more than $1 million in prizes. The deal will give Betway exclusive marketing rights for the tournament. The company will now also offer live odds and expanded betting options to the category on their website.
Speaking about the deal Betway Director of Marketing and Operations Anthony Werkman said, "We are very excited for the next few months as some of the world's best CS:GO players will battle it out for its biggest prize, the ESL Pro League, as well as the seven-figure prize pool."
"Our experience sponsoring ESL One Cologne was a huge success, and the feedback we received from our first-of-its-kind live odds feeds into the broadcast has inspired us to increase our involvement across tournaments and teams in the coming months and years."
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Obviously Virtual Sports becoming bigger and bigger part of the leading bookies offerings and they all want to be part of it with so many young people interested in it, no wonder Betway thinks that way either.