Betsson Brands Get New Mobile Sportsbook

This story was published more than 2 years ago.

Swedish gaming group Betsson has announced that it has launched a new mobile sportsbook for its Betsson, Nordicbet, and Betsafe platforms.

The book is using a framework dubbed OBG and will allow for more options when it comes to wagers. Additional sports, live betting, live streams, and a new look and feel that's faster than older products.

Speaking about the launch Betsson CEO Ulrik Bengtsson said, "This is a major improvement of the mobile sportsbook; the timing of the launch is good as the English Premier League starts this weekend and the customers have already shown that they like the upgrade. We expect to see full effect of the new mobile sportsbook in the fourth quarter."

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Dustin Jermalowicz // News Editor
Dustin Jermalowicz
Dustin has a long-standing passion for gambling. He has been writing professionally on the subject and breaking industry news for Casino Listings since 2011. His favorite casino games include Blackjack, Poker, and Hi/Lo. A proud native of Detroit, Dustin currently lives in Michigan.
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11 August 2017 - 10:40am

Sound just great, we know Betsson is a great casino group already but adding a mobile sporsbook for all the sites is a completely new business for them I think, good luck, have to be a very successful move.