Yggdrasil in Content Deal with Adjarabet

This story was published more than 6 years ago.

Online casino game developer Yggdrasil Gaming has announced that they've struck a content deal with Adjarabet, and will be entering the regulated Georgian gaming market as a result.

The deal will see all of Yggdrasil's games being offered at the operator, and the group revealed that they'll also be adding their social and promotion products BOOST and BRAG to Adjarabet's back end.

Speaking about the deal Yggdrasil's CEO Fredrik Elmqvist said, "This is a significant moment in Yggdrasil's growth, with our first entry into the fast-growing Georgian market. Georgia is an exciting market where Yggdrasil sees strong growth potential, so we are thrilled to have partnered with such a successful operator."

Adjarabet Head of Casino Tom Hutchinson added: "Adjarabet has a dedicated and passionate customer base, and I'm sure its customers will enjoy Yggdrasil's range of world-class titles. Yggdrasil's premium games will considerably bolster our offering, and I expect our players to appreciate the increased variety and quality of games on offer."

"We are particularly excited to make use of Yggdrasil's range of in-game promotional tools, which have never before been deployed in Georgia. We aim to maintain our position as the leading online operator in Georgia, and agreements such as this one ensure we continue to build and raise the industry standard."

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Dustin Jermalowicz // News Editor
Dustin Jermalowicz
Dustin has a long-standing passion for gambling. He has been writing professionally on the subject and breaking industry news for Casino Listings since 2011. His favorite casino games include Blackjack, Poker, and Hi/Lo. A proud native of Detroit, Dustin currently lives in Michigan.
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19 July 2017 - 5:55pm

Georgian market is certainly not amongst the top ones in Europe but no destination could be underestimated and I'm sure in Yggdrasil's they know that, that's still a growth.