Internet betting group Ezugi has announced that it has signed a deal with the Bulgarian National Lottery, and will offer live dealer games through the lottery as a result.
The content deal will see Ezugi's games being offered on the 7777.bg and will have their own dedicated studios and tables that will feature the 7777 brand. Live dealer games include blackjack, baccarat, and roulette, and will be fully regulated by the Bulgarian government.
Commenting on the deal Ezugi CEO Kfir Kugler said, "The Bulgarian National Lottery is the leading company on the Bulgarian lottery market, with a distribution network of more than 20,000 points of sales across the country. We are therefore delighted that this market leading regulated brand has chosen Ezugi as its partner of choice for live dealer gaming studio. Live Casino Gaming is our business, and we are committed to investment in our network technology and distribution. We continue to provide both our clients and their players with the best choice and experience of the live casino environment via both online and mobile channels. We are the only provider with live dealer studios in five land-based casino locations, across three continents in Europe, South America, and Asia. We look forward to our partnership with the Bulgarian National Lottery in delivering the highest standards of a regulated localized live gaming experience."
Bulgarian National Lottery Managing Partner Milen Ganev also commented, noting: "Our company's strategy is to offer new, high - quality and innovative products to the Bulgarian market. Continuing our philosophy we choose to work with Ezugi not only because they are proven to deliver high standard services, but they also possess a studio located in Bulgaria, handled by a Bulgarian team and live dealers. It is of a great importance for us to give our customers the chance for spectacular entertainment and also to create new job positions in Bulgaria. National Lottery and 7777.bg is the only operator offering a Live Casino in the Bulgarian language. We are also introducing international tables bringing to our customers the chance to explore and feel the emotions from the game played in so many different countries all around the world."