Gamesys Launches New Sportsbook Product

Internet betting firm Gamesys Limited has announced that they have signed a content deal with Metric Gaming, and will reveal a new sportsbetting product that is based on SuperLive technology.

The deal will see Gamesys entering the sportsbetting industry for the first time ever, as they have been concentrated on casino game solutions. The product will be able to blend both desktop and mobile betting platforms, and can allow for instant betting.

Commenting on the deal Gamesys CEO Lee Fenton said, "This is an exciting step for Gamesys. We see tremendous potential in Metric's technology, and believe our companies' visions are aligned for this industry's future."

Metric President and CEO Peter Bertilsson also commented, adding: "Gamesys' track record in the gaming industry speaks for itself. They themselves build great technology so we are honored that they recognized the power of our platform to help them enter the Sports market."

No timetable for the deployment of the product has been given, but it is likely that we will see it debuting later this year.

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6 June 2016 - 8:42pm

Obviously from Gamesys wants to develop their business to another level and will deal in a whole new area for them which is sportsbetting, it's maybe a risky but also far-sighted move I think.