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Spin Genie Ads Pulled by ASA

A SpinGenie TV and web ad has been pulled following a ruling by the UK Advertising Standards Authority for reportedly appealing to citizens under 18 years of age.

The offending ads were criticized for being aimed toward children, showcasing games such as "Pixies of the Forest", "Fluffy Favourites", "Jack and the Beanstalk", "Transformers Battle For Cybertron", "Piggy Payout" and "Pirate Princess" while also inviting players into a world of magic and fun full of coins and treasure.

The ASA stated: “We noted that the ad did not have an adult theme, and although we acknowledged that it might appeal to some adults, we considered that it was reminiscent of a child's video game”.

Because of the ruling SpinGenie must change their ad before putting it back on the air.