$ £

Paddy Power World Cup Stunt A Hoax

Irish betting firm Paddy Power's marketing team has struck again, causing a stir in the UK media after it revealed a stunt in which it deforested the Brazilian rainforest... which proved to be an elaborate hoax!

Paddy Power's initial releasing of the message, which read: "C'mon England!" drew lots of fury from environmentalists and citizens around the world, who were upset about the de-forestation of the rain forest. In fact, the stunt was a photoshop, which saw the manipulation of more than 1.5 million trees.

Paddy Power commented on the matter in a statement, which read: "We knew we'd drop off a fair few Christmas card lists yesterday, but we couldn't resist a bit of fake Twitter mischief to highlight an important issue to football fans as our World Cup warm-up. At least it gave people something to get animated about during last night's England-Honduras bore fest."

The Irish betting firm is reportedly working with Greepeace to help save the rainforest, which is being destroyed at an alarming rate.

Related casinos

NoPaddy Power Casino90Alderney, U.K.
Share this