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Betfair Launches Italian Betting Exchange

UK based betting firm Betfair has announced that it has launched its Italian betting exchange after completing a series of heavy testing sessions with the country's gaming regulator.

The new exchange is now live at Betfair.it, offering its services alongside the company's Casino, Poker, and Sportsbetting operations, which have been live for quite some time.

Speaking about the launch, Betfair CEO Breon Corcoran said, "We are pleased to be the first fully regulated Exchange operator in Italy and look forward to bringing the advantages of our innovative betting platform to Italian customers, including the ability to Cash Out their bets. We believe this launch marks an important step in our drive to grow sustainable revenues."

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