US based betting giant Bally Technologies has announced that they have signed a content supply deal with Las Vegas based SLS Hotel and Casino, which will see the resort getting virtual racing and online gambling products.
The deal between Bally and SLS will see online gambling services provided, as well as a betting platform that will allow the casino to control the backend marketing, player tracking, and accounting for the games. Exclusive bonuses and promotions can also be deployed using the platform.
It is unknown if SLS will offer online poker through Bally's software solution.
SLS is a new casino that will open its doors in 2014 and is located on the Las Vegas Strip. The resort will have 80 tables, 800 slots, and 1,600 hotel rooms.