Internet search and software giant Google is rumored to be attempting a purchase of internet betting firm Bwin.Party Digital Entertainment according to various UK media outlets.
The rumor began on Thursday as UK financial publication This Is Money's Geoff Foster announced the rumor. The story was picked up by The Mail Online, which stated that Google is trying to make a 200p per share offer on the betting firm. The site claims that Google wants to get an offer in before New Jersey launches its online gambling operations in November.
Bwin is currently slated to offer both casino and poker games to the Garden State later this year, and is partnered with both MGM Resorts and Boyd Gaming.
Neither company have commented on the rumor as of press time. Casino Listings will update this story as more developments arise.