Veikkaus Extends Partnership With Finnish Football Association

Finnish betting firm Veikkaus has extended its partnership with the Finnish Football Association.

The agreement is good for the net year, and extends the business relationship that the two organizations have had since 1907.

Commenting on the deal, Pertti Alaja of the Football Association of Finland said, "We are particularly pleased that our partnership will continue with Veikkaus, and that it is upgrading all the time. This partnership is rooted in its historical background, but the adoption of a common model stems from the face of present challenges."